Project Overview
Retail Economics partnered with FreedomPay to conduct hard-hitting industry research looking at the role of personalisation within the customer journey in context of digital payment systems and data-driven strategies.
This research was launched at the Retail Tech Show 2023 in Olympia, London.
Launch campaign support included Richard Lim (CEO, Retail Economics) sitting on a live panel discussion with Chris Kronenthal - President at FreedomPay, Sulabh Agarwal - MD of Global Payments at Accenture, and Hannah Regan - Financial Policy Lead at BRC. - Click here to watch
Richard also took part in a discussion with Barry Stearn, VP of Partnerships at FreedomPay, talking about some of the key research findings. - Click here to watch
Alongside these discussions with FreedomPay, Retail Economics was invited to give a presentation at the Headline Theatre about the Economic Outlook for UK Retail to 2025 and Beyond, delivered by CEO Richard Lim.
Both the panel discussion and interview with Barry Stearn was recorded and live streamed with viewership reaching 10,000 participants
Watch our short highlight reel from the show (50 seconds):
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